Campaign Overview :
- Engagement reached more than 100 million users.
- Key metrics exceeded target values, achieving high-impact results.
Strategic Approach :
- Leveraged targeted KOLs to maximize brand fit and resonance.
- Content strategy led to significant, measurable audience interaction.
Impactful Outcomes :
- Achieved a 51% increase in follower numbers over three months.
- Sales doubled, comparing year-on-year results from 2019 to 2020.